1/29 Explainers
 

Flock “The Social Web Browser”

Built for Facebook and Twitter, and with over 200,000 views in just 5 weeks, our spot for Flock’s new version of their social web browser has been successful in focusing attention on the award-winning “#1 most popular non-mobile desktop application on Facebook!”

MASSIVEGOOD “Corporate Program”

With such keynote speakers as Bill Clinton, Condoleeza Rice, Annie Lennox and Ashley Judd, this piece premiered at the GBC Conference in June, 2010.  The idea was to demonstrate how easy it is – with just a few clicks – for companies and employees to save lives while getting business done.

United Nations Population Fund “Add It Up”

1/29 produced this video to coincide with a keynote address at the 2010 Women Deliver Conference in Washington D.C.  Our focus here is to raise awareness concerning the alarming mortality rates, related to pregnancy and childbirth, in developing countries.

Kingston Technology “SSDNow”

Kingston Technology is the world’s largest independent manufacturer of memory with sales reaching $4.0 billion. Translated into 12 languages for Kingston’s worldwide audience, we helped them launch a new product – SSDNow – just in time for CES, 2010.

Pandora Radio “Volkswagen of America” Sweepstakes

This co-branding spot featuring Volkswagen’s CC automobile and a lucky Pandora Radio sweepstakes winner, showcases the behind the scenes, day-in-the-life, of a Pandora music analyst. Boosting the identity of two brands with one spot…reaching a coveted target audience…what could be better?

Kingston Technology “urDrive”

Kingston wanted to brand their new product with a splashy conceptual piece – “urDrive Space” – and a follow-up features piece – “urDrive Mariachi.” Embedded on all of their urDrive products and promoted on a variety of Kingston and re-seller websites, they’ve been translated into 12 languages for Kingston’s worldwide audience.

Appads.com

Our client created an awesome open ad management platform for iPhone developers, but they didn’t have a website built yet, so we concepted a style of animation that wouldn’t conflict with their eventual design template. They used this piece front and center in their marketing campaign, generating a lot of buzz on the blog, TechCrunch.

Pressmart “ePortal”

Pressmart “ePortal” is an on-demand Portal Management Service. We created this video for the launch of this new product. In addition to viewing the web spot on their homepage, it was distributed via zip drives at various publishing conferences throughout the world.

Pandora Radio/McDonald’s “Behind The Logic” Series

Sponsored by McDonald’s, this month long co-branding campaign launched McDonald’s Snack Wraps, while simultaneously introducing viewers to Pandora’s Music Genome Project, and boosting Pandora’s brand recognition. The earth and satellite intro that begin each spot ties the series together.